Smartphones low cost : avec Foxconn, Mozilla veut inonder les marchés émergents

AppId is over the quota
AppId is over the quota

Mozilla appuie sur l'accélérateur en matière de smartphones. En février dernier, lors du Mobile World Congress, la Fondation dévoilait sa stratégie : le lancement concret de Firefox OS intégré dans des terminaux destinés aux marchés émergents et des partenariats avec 18 opérateurs.

"Nous voulons toucher les millions de gens qui ont un feature-phone et qui veulent s'offrir un smartphone sans se ruiner", nous expliquait Tristan Nitot, de la Fondation Mozilla.

Avec sa plate-forme mobile, la Fondation Mozilla tente de répéter le succès qu'elle a connu sur le Web avec son navigateur, à savoir proposer une approche ouverte et surtout calé sur les standards et les technologies du Web, notamment le HTML5. Firefox OS ambitionne de devenir le numéro 3 du marché.

"Segment mal alimenté"

ZTE, LG, Alcatel et Huawei ont été présentés comme premiers fabricants partenaires. Mais Mozilla entend aujourd'hui aller plus loin. Dans une interview au Wall Street Journal, Li Gong, vice-président de Mozilla entend multiplier les partenariats pour lancer des smartphones à moins de 50 dollars dans les pays émergents.

"Nous voyons d'énormes opportunités dans les pays émergents où les clients et les opérateurs veulent des téléphones abordables. Le segment à bas prix est stratégique  car il n'est pas bien alimenté", explique-t-il.

Pour parvenir à cet objectif, Mozilla a d'ores et déjà signé un partenariat avec Foxconn, le fabricant de l'iPhone (l'accord a été officialisé lors du dernier Computex). Ce dernier a d'ailleurs indiqué qu'il travaillait au développement de plus de cinq appareils, dont une tablette, des smartphones aux téléviseurs et grands écrans d'affichage, s'appuyant sur le système d'exploitation Firefox.

Ces appareils seront vendus en marque blanche à d'autres marques.

A lire, Tristan Nitot, Mozilla : "Firefox OS répond d'abord aux attentes des pays émergents"

Low-cost Smartphones: with Foxconn, Mozilla wants to flood emerging markets

Mozilla press the accelerator on smartphones. Last February, during the Mobile World Congress, the Foundation unveiled its strategy: the practical launch of Firefox OS integrated into terminals for emerging markets and partnerships with 18 operators.

"We want to touch millions of people who have a feature-phone and who want to afford a smartphone without breaking the Bank," explained us Tristan Nitot of Mozilla Foundation.

With its mobile platform, the Mozilla Foundation is trying to repeat the success it has experienced on the Web with its browser, namely offer an open and approach mostly seated on standards and Web technologies, including HTML5. Firefox OS aims to become number 3 in the market.

"Poorly powered segment"

LG, Alcatel, ZTE and Huawei have been presented as leading partners. But Mozilla intends today go further. In an interview with the Wall Street Journal, Li Gong, Vice President of Mozilla intends to multiply partnerships to launch smartphones less than $50 in emerging countries.

"We see tremendous opportunities in emerging countries where clients and operators want affordable phones. The low price segment is strategic because it is not well fed,"he said.

To achieve this goal, Mozilla has already signed a partnership with Foxconn, the manufacturer of the iPhone (the agreement was formalized during the last Computex). The latter indicated that he worked at the development of more five aircraft, including a Tablet, smartphones to televisions and large display screens, relying on the Firefox operating system.

These devices will be sold in white label to other brands.

Read, Tristan Nitot, Mozilla: "Firefox OS responding first to the needs of emerging countries"

Smartphones: with Foxconn, Mozilla wants to flood emerging markets

Mozilla press the accelerator on smartphones. Last February, during the Mobile World Congress, the Foundation unveiled its strategy: the practical launch of Firefox OS integrated into terminals for emerging markets and partnerships with 18 operators.

"We want to touch millions of people who have a feature-phone and who want to afford a smartphone without breaking the Bank," explained us Tristan Nitot of Mozilla Foundation.

With its mobile platform, the Mozilla Foundation is trying to repeat the success it has experienced on the Web with its browser, namely offer an open and approach mostly seated on standards and Web technologies, including HTML5. Firefox OS aims to become number 3 in the market.

"Poorly powered segment"

LG, Alcatel, ZTE and Huawei have been presented as leading partners. But Mozilla intends today go further. In an interview with the Wall Street Journal, Li Gong, Vice President of Mozilla intends to multiply partnerships to launch smartphones less than $50 in emerging countries.

"We see tremendous opportunities in emerging countries where clients and operators want affordable phones. The low price segment is strategic because it is not well fed,"he said.

To achieve this goal, Mozilla has already signed a partnership with Foxconn, the manufacturer of the iPhone (the agreement was formalized during the last Computex). The latter indicated that he worked at the development of more five aircraft, including a Tablet, smartphones to televisions and large display screens, relying on the Firefox operating system.

These devices will be sold in white label to other brands.

Read, Tristan Nitot, Mozilla: "Firefox OS responding first to the needs of emerging countries"