Affichage des articles dont le libellé est media. Afficher tous les articles
Affichage des articles dont le libellé est media. Afficher tous les articles

lundi 11 novembre 2013

'Vodka Samm' Is Totally Sober And Avoiding Social Media (VIDEO)

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Samantha Goudie, better known to Internet denizens as "Vodka Samm," hasn't had a drink since she blew a .341 and tweeted about getting the numbers tattooed on her.

Goudie's name went around the world after her tweets from jail about getting arrested at a University of Iowa football game in August went viral, leading to endorsement offers and concern from her school's administration. University President Sally Mason publicly commented that she was worried for Goudie, and a new story from ABC News reveals the school required her to take three months of alcohol treatment.

"I needed a wake up call and I got one," Goudie told "20/20."

"Vodka Samm" has been totally sober since that epic day when she was busted for public intoxication on Aug. 31.

ABC News explained the reason Goudie was able to tweet from jail is due to a failure by Iowa City police to confiscate her phone when she was placed in a holding cell.

"I was just doing it for my friends," Goudie said of the tweets. "I wasn't thinking 'Oh, this might get picked up.'"

The Daily Iowan's interview with Goudie revealed the Iowa senior overcame an eating disorder, but struggled with depression following the media coverage.

However, Goudie told ABC News that despite social ostracization at the nation's top party school, she's glad she changed.

Also on HuffPost:

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mercredi 19 juin 2013

Time media: Mobile TV, but...

Expert opinion: according to a study world of InMobi, consumption of content by users is done primarily from mobile terminals but the simultaneous combination of screens is also strong.

With the rise of smartphones, the hierarchy of the time devoted to the media is upset. According to a study of InMobi (a specialist of the mobile advertising) on 15,000 Internet users from 14 countries, mobile terminals are now means of media consumption favorite, with 108 minutes on 7 hours of consumption of content per day on average.

These screens have exceeded the PC/Internet representing 93 minutes per day, just like the television which is also 93 minutes per day. The radio is far behind with 52 minutes per day, followed by tablets (37 minutes) and magazines (35 minutes).

However, this predominance of mobile devices does not mean a pure and simple uses replacement. The study highlights effect that 62% of mobile Internet enthusiasts practice the multi-display when they watch television.

Second screen

48% of respondents consult social media while watching TV, which confirms the strategic importance of the second screen for TV stations and advertisers. 46% of respondents communicate by Instant Messaging, 30% play online or listen to music, 18% are looking for additional information on products seen on TV.

"The multi-display practices are relatively comparable all population segments combined, except the polled Generation Y, aged 20 to 34, who are 69% to recognize view multiple screens at a time.", commented InMobi

"For marketers, the growing trend towards the multiscreen is a great opportunity to establish a relationship with viewers via mobile devices. Especially since those who already use mobile devices at the same time they watch television apparently seek to further experience via the tablets and smartphones. ", says Shrikant Latkar, Vice President Global Marketing of InMobi.